Veeva Link Medical Insights

Redefine the Medical
Insights Journey

Get the right insights to the right people and
improve decision making across the enterprise.

Announced 2022 Status Early Customers 1-10
Link Medical Insights l Medical Insights Management
Hear how Novo Nordisk is streamlining the medical insights process
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Overview

Accelerate insights from
capture to action

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Link Medical Insights is a combination of software and services for medical affairs teams to easily capture medical insights in compliant free text, extract medical themes, and share the themes and related insights with relevant medical, clinical, and commercial stakeholders.

Veeva uses AI and human curation to tag and categorize insights for easy analysis and to generate themes. Themes are refined and approved by medical leadership before further sharing.

Users access the application via a direct login or via a link in CRM.

Impact

Quicker access to actionable insights

45X

faster than traditional approaches

2 days

to access insights

2X

more relevant insights surfaced

WHY LINK MEDICAL INSIGHTS

Modernize your medical insights

Get insights earlier

Access insights within just two days so you can identify and respond to emerging trends.

Identify patterns

Uncover twice as many insights thanks to standardized tagging and enterprise-wide visibility.

Increase medical value

With hours of manual analysis saved, medical teams can focus on action and cross-functional impact.

“The insights captured ultimately inform our strategic planning and tactics, which enhance and close gaps in the patient care journey.”

Dina Harley, Senior Director, Strategy Planning & Omnichannel Engagement
Novo Nordisk
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“Medical affairs now has richer discussions with our internal teams, so we can decide what change needs to happen.”

Natalie McCorkle, Director, Medical Affairs, Liver Health Central,
Novo Nordisk
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Resources

Explore and Learn

Watch customer video
Novo Nordisk: Streamlining the medical insights process
Read customer story
Novo Nordisk: Modernizing the insights process to increase medical effectiveness
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